MCDONALDS CORP
MCDONALDS CORP (MCD) Stock News
The latest MCD headlines and market coverage — 6 recent stories, updated throughout the day.
- Zacks Investment Research·
Can MCD's Marketing Reset Help Improve Customer Engagement and Sales?
McDonald's U.S. comparable sales rose only 0.8% in Q2 2026, missing expectations due to underperforming FIFA campaign, low awareness of its under-$3 menu, and reduced digital offers. The company plans to refocus marketing on personalized digital offers and value meals. Meanwhile, Burger King outperformed with 8.5% comparable sales growth through focused Whopper campaigns, while Wendy's struggled with a 7% U.S. sales decline and plans to shift away from frequent promotions.
- Zacks Investment Research·Neutral
Investors Heavily Search McDonald's Corporation (MCD): Here is What You Need to Know
McDonald's stock has declined 6.6% over the past month, underperforming the S&P 500. The company maintains a Zacks Rank #3 (Hold) rating with modest earnings growth expectations of 5.6% for the current fiscal year and 8% for the next year. Revenue is projected to grow 4.8-5.1% annually. However, McDonald's trades at a premium valuation (Grade D) compared to peers, suggesting the stock may perform in line with the broader market in the near term.
- Zacks Investment Research·Neutral
McDonald's (MCD) Gains As Market Dips: What You Should Know
McDonald's (MCD) rose 1.96% to $257.49 in the latest session, outperforming the S&P 500 which fell 0.48%. However, the stock has declined 7.44% over the past month. The company is expected to report Q3 EPS of $3.39 (up 5.28% YoY) and revenue of $7.28 billion (up 2.88% YoY). McDonald's holds a Zacks Rank #3 (Hold) rating with a Forward P/E of 19.61, trading at a discount to its industry average of 21.53.
- Zacks Investment Research·
Can MCD Build More Growth From Its $20B Delivery Platform?
McDonald's has built a substantial delivery platform generating over $20 billion in annual systemwide sales across 100 markets. The company targets 30% of delivery sales through its app by 2027 and is consolidating digital infrastructure with one app, loyalty program, and pricing engine serving 220 million users. However, MCD stock has underperformed the industry over the past year and trades at a premium valuation multiple.
- Zacks Investment Research·Neutral
Can MCD's Slower Expansion Pace Help Protect New-Restaurant Returns?
McDonald's pushed back its goal of reaching 50,000 restaurants globally to 2028 from end of 2027, citing higher development costs and consumer headwinds. Despite the delay, the company plans approximately 2,600 gross openings in 2026, its fastest growth period ever, while maintaining focus on return quality over expansion pace. Competitors like Starbucks are taking selective approaches while Dutch Bros pursues faster expansion.
- Zacks Investment Research·
Can MCD's International Markets Drive Growth Amid Consumer Pressure?
McDonald's reported 1.5% comparable sales growth in International Operated Markets and 1.9% in International Developmental Licensed Markets during Q2 2026, led by strong performance in Germany, Australia, UK, and Japan. The company expects growth to accelerate in Q3 despite challenging consumer conditions in some regions like China and France. Management attributes success to value offerings, menu innovation, and loyalty programs.