Zalando, Europe's Largest Online Retailer*, runs its AI Infrastructure on European Technology (Hopsworks)

Zalando, Europe's largest online retailer with 62 million active users, has adopted Hopsworks, a European AI platform, to power its personalized AI services. Hopsworks, founded in Europe, positions itself as a competitive alternative to US-based data and AI giants, offering a unified platform for building batch, real-time, and LLM-powered AI systems with emphasis on data sovereignty and regulatory compliance.