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Why Booking Holdings Stock Was Sliding Today

The Motley Fool·
Why Booking Holdings Stock Was Sliding Today

Booking Holdings stock fell 4.75% as investors worry Meta's Muse AI agent will disrupt the online travel agency business model. Rival Expedia announced a partnership with Muse, which can autonomously handle travel bookings and negotiate discounts. While OTAs have survived similar threats before, the middleman business model remains vulnerable to AI-powered alternatives.

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