UAE Chosen as FREELANDER’s First International Market with Al Tayer Motors and Premier Motors

FREELANDER, a British premium all-terrain brand co-created by Chery and Jaguar Land Rover, announced the appointment of Al Tayer Motors and Premier Motors as authorized distributors in the UAE. The partnership marks FREELANDER's entry into the Middle East, with three flagship showrooms planned in Dubai and Abu Dhabi. The brand will host its Global Brand Launch on September 29 in Abu Dhabi, introducing the FREELANDER 8 as its first strategic model.