Should You Buy Chipotle Stock Before July 29?

Chipotle is set to report Q2 earnings on July 29. Rather than timing purchases around the earnings report, investors should focus on the company's long-term unit growth strategy. With plans to open 350-370 new restaurants annually and a path toward 7,000 North American locations, Chipotle's real value driver is relentless expansion, not quarterly same-store sales. Recent weakness has cooled valuations, making this a reasonable entry point for long-term believers in the brand.