ServiceNow Jumps 25% in 3 Months: Buy, Sell or Hold the Stock?

ServiceNow's AI business surpassed $1B in ACV in Q2 2026 with 40%+ sequential growth, and subscription revenues rose 24.5% to $3.88B. However, intensifying competition from Microsoft, Oracle, and Salesforce in enterprise AI and workflow automation, combined with margin pressure from acquisitions and a premium valuation (8X forward P/S), has led to a Zacks Rank #4 (Sell) rating.