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OptimizeRx Launches Natural Language Audience Builder for Life Sciences DSPs and Agency Media Planning Platforms

GlobeNewswire Inc.·
OptimizeRx Launches Natural Language Audience Builder for Life Sciences DSPs and Agency Media Planning Platforms

OptimizeRx announced the launch of its patent-pending Natural Language Audience Builder (NLAB), an AI-powered tool designed to be embedded in demand-side platforms and agency media planning platforms. The technology enables life sciences companies and marketers to build custom HCP audiences using natural-language prompts, combining real-world evidence with OptimizeRx's EHR network data. NLAB will be available for platform integration starting August 2026.

Read Full Article at GlobeNewswire Inc.
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