Nike Stock for the Next 10 Years: Buy, Hold, or Avoid?

Nike stock is trading 75% below its previous peak due to weak sales growth and margin pressure. While current financial results are weak with flat revenue and declining earnings, management is implementing structural improvements in supply chain and inventory management. The stock trades at a low 11x P/E multiple relative to peak earnings, and CEO Elliott Hill indicates the company is building for long-term growth over the next decade. The analyst views Nike as a solid hold or potential buy opportunity given its strong brand recognition and operational improvements underway.