Google Gemini Optimisation: What Brands Should Do to Get Recommended as AI Mode Passes 1 Billion Users

Google's AI Mode has surpassed 1 billion monthly users with queries doubling quarterly. Azoma outlines how brands can improve product visibility in Gemini recommendations, which draws 41% from retailers, 37% from earned media, 15% from brand websites, and 7% from user-generated content. Unlike paid search, Gemini recommendations depend on presence across cited sources rather than paid placement.