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Can Walmart's New Bundled Subscription Beat Amazon?
The Motley Fool·
Walmart launched a bundled subscription combining Walmart+ and Sam's Club Plus for $120 annually, undercutting Amazon Prime's $139 price. The bundle includes free delivery, cashback, gas discounts, and streaming options. While unlikely to dethrone Amazon Prime, the offering strengthens Walmart's customer engagement and advertising business. Walmart's stock has risen 6% year-to-date with strong e-commerce growth of 23% and membership growth of 17%.
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