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Alphabet-Owned YouTube Ad Sales Hit a Record $11.06 Billion. Is YouTube Dangerously Close to Surpassing Netflix in Revenue?

The Motley Fool·
Alphabet-Owned YouTube Ad Sales Hit a Record $11.06 Billion. Is YouTube Dangerously Close to Surpassing Netflix in Revenue?

YouTube achieved record ad revenue of $11.06 billion in Q2 2026 with 12.8% growth, narrowing the gap with Netflix's $12.6 billion total revenue. While both platforms operate different business models and serve different niches, YouTube's rapid growth and Netflix's advertising tier expansion suggest both companies will continue thriving with double-digit growth ahead.

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